Loyalty Program
LOGIN OR SIGN UP TO TOWER LONDON TO EARN REWARDS TODAY
At TOWER, there is just one thing that means more to us than the latest footwear - if it’s not Brick Lane’s cobbled backstreets, then it has to be… Family.
As one of London’s most exciting independent retailers, we do our best to look after those nearest and dearest, which is why we’re introducing the TOWER Loyalty Scheme.
To join the family, sign up below and start saving those points.
If you already have an account, log in to check your progress!
COLLECTING POINTS
Actually, earning loyalty points couldn't be easier...
REDEEMING AWARDS
To redeem those precious points collecting dust on the top shelf, head
over to your account and convert them into a discount code for use on
your next order.
LOYALTY PERKS
When it comes to early access and securing exclusive deals, all you need to do is sit back and relax. We’ll take it from here.
FAQ
WHAT ARE LOYALTY POINTS AND WHAT CAN I GET FOR THEM?
You can use points as virtual currency
to redeem discounts. Visit Redeem points to find out how exactly.
Accumulating points allows you to reach higher tiers and unlock greater
rewards.
HOW DO I REDEEM MY DISCOUNT CODE?
Each time you make a purchase at tower-london.com visit the
Redeem Points page. This code will be automatically generated onscreen
ready for you to copy and paste into the promo code box on the checkout
page.
WHAT DO PENDING POINTS MEAN?
Pending points appear for 14 days to take into account returns and any other unforeseen circumstances and return windows.
CAN I CANCEL MY REWARDS IF I DECIDE NOT USE OR REDEEM ACCIDENTALLY?
Active rewards expire if not redeemed and the points are returned to
your points balance. Please note this can take up to 12 hours to
process.
CAN I BE DEMOTED FROM A TIER BY REDEEMING POINTS?
Members cannot be demoted from a tier if they redeem points which
takes them below a tier threshold. Once you rank up a tier you will
never drop back down below that tier you have earned.
WHAT IS THE DIFFERENCE BETWEEN ACTIVE POINTS & LIFETIME POINTS?
Active points is the total number of points earned in the last 12
months. These points can be used to redeem credits under the redeem
points section.
Lifetime points is the total number of points earned relating to your total spend since joining Tower Loyalty Program.
WHERE CAN I CHECK MY POINTS BALANCE?
Simply log into your account and your current points balance will be displayed on your profile dashboard.
DO MY POINTS EXPIRE?
Yes, active points expire after 12 months from your last purchase.
WHAT SHOULD I DO IF I THINK THERE IS AN ERROR IN MY POINT BALANCE?
If you think your point balance is incorrect, please contact our support team on customer-services@tower-london.com.